Tag Archives: FGM

Introduction to Faith Based Media 2.0 (FBM 2.0)

When social media is applied to ministry it is called FBM or Faith Based Media. It is also known as Faith Generated Media or FGM. This blog is an example of Faith Based Media 2.0 or Faith Generated Media 2.0. When Web 2.0 technologies are applied to FBM it is called FBM 2.0 or Faith Based Media 2.0.

Let there be no doubt, our faith is the primary force which drives and motivates our engagement with social media. Yes, we also have fun, and use social media in a thousand other ways. But,  faith is our GPS. It is our faith that primarily guides and directs us through the social media universe.

Our latest series of blog postings was entitled Social Media 101. It touched on the ABC’s of social media networking. This posting will begin a new series on applying the tools of social media to  ministry work. It is an introduction to what might be called real Faith Based Media 2.0 or FBM 2.0.

Let’s begin with Twitter. Among other things, Twitter is a great platform from which you can communicate, comfort, educate, encourage, and inspire in 140 characters or less. It’s a great idea to place a link to your blog, your church’s  website, or your personal website on your Twitter page.  That link allows others to connect with you, your ministry,  and/or your passion on a deeper level. For example, my blog, “Faith Based Media 2.0” is linked to my Twitter page (revkenlillard).  I often  tweet “affirmations”, scriptures,  and words of encouragement to others. The micro-blogged “affirmations” that I tweet are from a more extensive posting on my blog. I also tweet announcements of upcoming events and speaking engagements. In addition, Twitter helps me to stay connected to valued ministry partners in real time.

Of course, there are many other ways Twitter can be applied to ministry, including connecting small groups, soliciting prayers, crowdsourcing, highlighting podcasts, evangelizing, etc.  A good place to start with applying Twitter to ministry is The Reason Your Church Must Twitter an e-book by Anthony Coppedge http://www.twitterforchurches.com/. For examples of how other ministers are using Twitter creatively in their ministries you can go to the Twitter pages of revtonylee, joelosteenmin, td_jakes, and Rick Warren.  Not only observe how others are applying Twitter to their ministries, but pray that the Lord will show you creative ways that you can apply it, effectively, to your ministry. 

Don’t forget that the ultimate goal of Faith Based Media 2.0 is to glorify God!

Until next time, remember, you can do all things through Christ Jesus!

God Bless,

Kenneth Lillard

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Faith Based Media (FBM)

“The just shall live by faith.” Romans 1:17

Media. noun, plural of medium, (usually used with a plural verb) the means of communication, traditionally used to refer to radio and television, newspapers, and magazines, that reach or influence people widely: The media are covering the speech tonight.

Twitter,  Facebook, LinkedIn, YouTube. It seems everyone is on them today. What do they all have in common? They are all part of what we call the new social media. We are entering an era of what some call the Attention Age where social networking employing social media is taking over. The old era of industial media or traditional broadcast and mass media  is declining. The faith community is becoming  more aware of this media transformation. It is beginning to understand its tremendous implications.  And it  is making serious efforts to comes to grips with it. 

The next several blog postings will deal with the basics of this rapidly evolving social media. What are they? How do they work? And how do they relate to the Christian community today?

Social media are media designed to be shared or spread through social interaction or social networking. One of social media’s earliest associations was with LinkedIn, which applied it as a business tool in 2004. When faith-based social interaction or networking occurs between Chistians it is called fellowship. When it is from Christian to the unchurched it is called evangelism. For Christians social media should always be employed in love, and used to the glory of God. It should never be used for harmful,  hurtful or ungodly purposes. 

One of the basic characteristics of social media is they are created using highly accessible and scalable publishing techniques. Generally, social media tools are available to anyone at little or no cost. Currently, Twitter, Facebook, LinkedIn, and YouTube accounts are all free. You can use them to reach one person, a small group, or a global audience. Christians can use these social media tools to share information about events, ministries, scriptures, affirmations, sevices, Bible Study, conferences, evangelism, etc. In a word, social media can be effectively used to fulfill the Great Commission of sharing the gospel of Jesus Christ with the world. (See Matthew 28:19-20).

Social Media use internet and web based technologies to transform social networking from a broadcast (one to many) format into a social networking (many to many) format. So this allows for not only sharing information and messages, but also for interactive social dialogue. Instead of preaching at people, social media allows for dialogue between people to allow for more understanding, creative collaboration, and elaboration on specific topics,  situations, and solutions.

With social media communication can be instantaneous without any lag or delay. It can be via many forms including internet forums, weblogs, social blogs, wikis, podcasts, pictures, video, rating, and bookmarking. Technologies include blogs, picture-sharing, vlogs, wall-postings, email, instant messaging, music-sharing, crowdsourcing, and voice over IP.

Social media transform people from consumers of content to producers of content. It supports democratization of knowledge and information.

Business refers to social media as User Generated Content (UGC), or Consumer Generated Media (CGM). The faith community refers to it as Faith Generated Media (FGM) or Faith Based Media (FBM). Without question, the potential for using FBM as a tool to spread the gospel, love our neighbors, and glorify God is virtually unlimited. This blog explores some of the many, exciting ways that Web 2.0 tools are creatively applied to ministry and the community of faith. (For more on Web 2.0 check out the excellent wikipedia article at http://en.wikipedia.org/wiki/Web_2.0 .)

Know who you are and whose you are. You were born for greatness. There is no limit to what you can do through Christ Jesus!

God Bless,

Kenneth Lillard

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