Tag Archives: Google Plus

Faith And Social Media 2012 – The Year Ahead!

“For I know the plans I have for you”, declares the LORD, “plans to prosper you and not to harm you, plans to give you hope and a future.” Jeremiah 29:11

Welcome to 2012! It’s slated to be an exciting, eventful year – what with the Summer Olympics in London, and presidential elections in France and the United States, just to mention a few! And it’s also expected to be an exciting year for social media and faith, as well!

As you begin the journey into the new year, it’s critically important to know where you’re going, and to have a good roadmap or GPS to help get you there.  Advanced planning is vital for social media success in 2012! 

Do you have your new Facebook Timeline profile ready or activated? What is your social media strategy for this year? How does it differ from last year’s? Do you have  LinkedIn or Google+ strategies for your ministry or church? Have you established daily, weekly, and monthly social media schedules? What are your S. M.A. R. T. social media goals for the year ahead? 

Right out the gate, here are some of the major trends to look for in 2012: 1) An increased usage of mobile devices, especially smart phones and tablet computers (like the iPad 2) – Make sure your website is mobile friendly! ;  2) Social networking will remain huge – Can you believe Facebook will surpass one billion (with a “b”) registered users this year?; 3) Expect to see increased usage of short videos; 4) Social media will continue to play a major role in social and political mobilizations and movements; 5) Trust, transparency, and respect will become even more important;  and 6) Look for an increased adoption of social media by non-profits, churches and other faith based organizations. 

As you engage your social networks in 2012 remember to listen to and learn from them. They have a lot to teach you! Harvest insights and share them.  Use smart metrics to measure your social media effectiveness (ROI). Always seek to be helpful and to add value to the individuals in your networks. Your vision is your compass. And remember, your focus should always be on Jesus! The challenge is adapting digital technology and social media to share the Gospel more creatively and effectively, both locally and globally!  And finally, don’t neglect in person fellowship!

The following are examples, suggestions, tips, and tools that, hopefully, you’ll find helpful on the social media and faith journey ahead:

What are your social media goals for the next twelve months? 

We’re wishing you success, prosperity, and all the very best in 2012!

Until next time, remember, you can do all things thru Christ Jesus!

Stay Blessed!

Kenneth Lillard

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Ministry And Google Plus

Social media platforms like FB, Twitter, and YouTube have proven to be very effective tools in helping to carry out the Great Commission of sharing the Gospel of Jesus Christ! These digital platforms allow for easy connection with increasing numbers of people; great functionality; and global reach!   

Google is currently rolling out Google+  (Google Plus), a new social networking platform under the umbrella of the evolving Google brand. Just what we need, right? Another social network!

However, after taking a look at Google+, I’m very happy to report that it has the potential to be an excellent addition to your ministry toolbox! The following are some of the promising highlights of Google+ :

Circles – Great tool for pastors and ministry leaders to establish and communicate with selected groups of individuals, including staff, family, congregation, and each other.

Hangout – Video chat enables meet-ups on the web! Great for video conferencing, small-group and team meetings, and for staying in touch with missionaries in the field.

Instant Upload – Allows for quick and easy sharing of ministry photos and videos!

Sparks – Pushes connections to interesting online links, e.g., related websites, educational resources, etc.

Huddle – Enables group texting all on one page.  Great for staff and small group communications!

Connect to Google apps – Provides easy access to a suite of Google productivity tools which many churches and ministries are already using, including Gmail, Docs, Reader, and Calender!

What’s missing? It would be fantastic if Google+ would allow churches and ministries to set up their own official pages. Hopefully, someone at Google is reading this!

Google+ can definitely be a great tool for ministries to use to help plan, strategize, and maximize their social media efforts in sharing the gospel; improving internal communications; and increasing ministry awareness!

How can Google+ help increase your ministry’s influence?

See the following for more on Google+ :

Will the Church Embrace Google Plus? – Ministry Best Practices

How To Use Google Plus – ReadWriteWeb

How Can Churches Make The Most Out Of Google Plus? – Sam D Brown

Until next time, remember, you can do all things through Christ Jesus!

Stay Blessed!

Kenneth Lillard 

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Filed under christian social media, digital, Faith Based Media, innovation, ministry tools, networking, new thing, social media