Tag Archives: kennethlillard.com

Ministry And The New Media

The new media today are all online. And they are all social! Google+, Facebook, Twitter, YouTube, LinkedIn, Foursquare, blogs, and podcasts are all part of today’s communications revolution known as social media!

The millions of people on these social networks have one thing in common – they’re all connected to others on the Internet. And increasing numbers are connecting through mobile devices like smart phones and iPads. Facebook alone has over 700 million users making it larger than most nations in world today!

The new media allow us to connect with online communities in entirely new and exciting ways! They empower individuals to not only engage with others through Web 2.0 technologies, but also enable them to create and share original content.  This has vast implications, especially for ministry!

Social media provide those in ministry with a whole new set of tools with which to share the Gospel of Jesus Christ in creative, unprecedented ways!  Here are a few examples of how to get social with the new media:

  • Write a blog to connect with others and share your message – You’re reading my blog now, Faith Based Media 2.o, all about faith, social media, and technology!  
  • Create a personal website to define your online identity – For example, mine is Kennethlillard.com. It can be your online homebase. Connect it with all your other online presences.
  • Build an online community, or join a social network like FB or Twitter to engage and share the Gospel, encourage others, share scriptures, fellowship, collaborate, and organize. I’m on FB, LinkedIn, and Google+ at Kenneth Lillard, and Twitter @revkenlillard.  
  • Establish a church website – Expand the reach of your church’s ministry beyond the four walls of the building. Let your website be a virtual door into your church. Connect with others in your local community and around the world! 
  • Serve others online – For example, on your mobile phone you can text FOOD to UNICEF to donate $10 to feed starving children in the Horn of Africa.
  •  Use social media platforms as  interactive digital channels to share your ministry’s vision and message. Create an interesting mix of  text, photos, audio, and video to increase impact.
  • Curate helpful and interesting posts, articles, and links and share them with your network.
  • Use new media to tighten your network’s internal communications, and keep it informed
  • Answer questions and solve problems through polls, crowdsourcing, and surveys.

In our 24/7, digitally connected world, I’m excited about the great potential for ministry to use social media to help increase influence for Christ in the world! 

How is your ministry using social media to share the Gospel!  

Until next time, remember, you can do all things through Christ Jesus!

Stay Blessed!

Kenneth Lillard

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Filed under blog, christian, christian social media, digital, Faith Based Media, innovation, ministry tools, networking, social media, web 2.0

Creating Your Personal Website

The personal website is a new form of personal and professional expression. It is different from the company website or the church web page.  This  website provides a more personal connection to your audience and allows more of your personality and creativity to shine through! 

Many individuals online maintain a presence at a number of different social networking sites such as Facebook, Twitter, and LinkedIn. It can be helpful to create a convenient, single destination to direct all your contacts: a personal website! Some refer to this as their homebase, or personal online headquarters. For example, my personal website is Kennethlillard.com.

A personal website provides the following benefits:

  • Provides a platform from which you can clearly communicate your message directly to your target audience
  • Allows your biographical information, resume(s), personal videos, and blog posts to be displayed
  • Great for brand marketing of your ministry events and products, including books, dvd’s, speaking engagements, etc.
  • Accessible 24/7 to everyone in the world who has an Internet connection
  • Provides a location for a great Splash Page!  (A page mostly or entirely taken up by a single image or panel.)
  • Provides links to all your other web locations
  • Allows you to creatively express yourself and your ministry’s message! 

There are free personal webpages available at social networking sites like Facebook, Twitter, and LinkedIn. However, for more personalized websites check out the following:

How has your personal website benefited your ministry?

Until next time, remember, you can do all things thru Christ Jesus!

Stay Blessed!

Kenneth Lillard

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Filed under blog, christian social media, information, innovation, marketing, ministry tools, networking, social media, social media marketing