Monthly Archives: July 2011

Book Bonus: On Writing SOCIAL MEDIA AND MINISTRY

“Delight thyself also in the LORD; and he shall give thee the desires of thine heart.” Psalm 37:4

What a blessing it is to be allowed to walk in your purpose! I thank the Good LORD for blessing me to be able to do just that with the publication of my recent book SOCIAL MEDIA AND MINISTRY Sharing the Gospel In The Digital Age (available at Amazon.com).

For someone who loves writing and sharing the gospel, the book has been a dream project. In fact, it is has been no less than a “dream come true”!

The idea for the book developed while writing this very blog, Faith Based Media, 2.0 (FBM 2.0), an exploration of ministry, social media, and technology. The book can actually be viewed as an extension of FBM 2.0 and vice versa!

Social media burst on the scene in 2004 with the rise of Facebook in Silicon Valley, CA. It accelerated in 2005 with the advent of YouTube, followed by Twitter in 2006. While observing these developments, it became increasingly clear that this new media revolution had great potential for sharing the Gospel of  Jesus Christ, not only locally, but globally, as well! So, FBM 2.0 was established to begin a conversation around how to harness digital technology for helping to build the Kingdom.

The process of writing SOCIAL MEDIA AND MINISTRY was equal parts research, writing, and editing, also known to many writers as “blood, sweat, and tears.” It involved many nights of burning the midnight oil, and pulling more than a few all nighters, especially as the publication deadline neared! In addition, it included much prayer! Yet, I have to admit it was a labor of love. Why? I was finally doing something I was born to do!

For six months, a laptop and notepad were kept handy at the side of my bed to capture thoughts and ideas that seemed to prefer to wander in either just before going to sleep at night, or on waking up first thing in the morning!

Then something kind of amazing happened. It was just as I was completing this book  featuring “social networking”, that Columbia Pictures released the hit motion picture, The Social Network. You’ve got to be kidding me!

My book was published in November 2010, while the movie was being viewed by millions in theatres across the nation and around the world. The Social Network would go on to win a number of Golden Globe and Academy Awards for 2010! Was this just a coincidence? It felt more like a   confirmation of my work over the past twelve months!

I thank God for the inspiration to pen SOCIAL MEDIA AND MINISTRY Sharing The Gospel In The Digital Age, and for all the incredible people who have encouraged me along the way. Without your prayers and support this book would not have been possible! You are the very best!  But, ultimately, all credit goes to God for the Great Things He has done!

SOCIAL MEDIA AND MINISTRY is available on iPhone, iPad, or iPod touch with iBooks, and on your computer with iTunes! It is also available as an e-book for immediate download (pdf format) at Lulu.com. Look for future installments of “Book Bonus” in upcoming posts on this blog!

Until next time, remember, you can do all things thru Christ Jesus!

Stay Blessed!

Kenneth Lillard

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Ministry And Google Plus

Social media platforms like FB, Twitter, and YouTube have proven to be very effective tools in helping to carry out the Great Commission of sharing the Gospel of Jesus Christ! These digital platforms allow for easy connection with increasing numbers of people; great functionality; and global reach!   

Google is currently rolling out Google+  (Google Plus), a new social networking platform under the umbrella of the evolving Google brand. Just what we need, right? Another social network!

However, after taking a look at Google+, I’m very happy to report that it has the potential to be an excellent addition to your ministry toolbox! The following are some of the promising highlights of Google+ :

Circles – Great tool for pastors and ministry leaders to establish and communicate with selected groups of individuals, including staff, family, congregation, and each other.

Hangout – Video chat enables meet-ups on the web! Great for video conferencing, small-group and team meetings, and for staying in touch with missionaries in the field.

Instant Upload – Allows for quick and easy sharing of ministry photos and videos!

Sparks – Pushes connections to interesting online links, e.g., related websites, educational resources, etc.

Huddle – Enables group texting all on one page.  Great for staff and small group communications!

Connect to Google apps – Provides easy access to a suite of Google productivity tools which many churches and ministries are already using, including Gmail, Docs, Reader, and Calender!

What’s missing? It would be fantastic if Google+ would allow churches and ministries to set up their own official pages. Hopefully, someone at Google is reading this!

Google+ can definitely be a great tool for ministries to use to help plan, strategize, and maximize their social media efforts in sharing the gospel; improving internal communications; and increasing ministry awareness!

How can Google+ help increase your ministry’s influence?

See the following for more on Google+ :

Will the Church Embrace Google Plus? – Ministry Best Practices

How To Use Google Plus – ReadWriteWeb

How Can Churches Make The Most Out Of Google Plus? – Sam D Brown

Until next time, remember, you can do all things through Christ Jesus!

Stay Blessed!

Kenneth Lillard 

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Filed under christian social media, digital, Faith Based Media, innovation, ministry tools, networking, new thing, social media